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Email Marketing 101

Did you know that, if done right, email marketing can be the highest converting and most profitable marketing channel?

During Email Marketing 101, Digital Marketing expert and trainer, Dominika Tracy, will cover everything you need to set up your email channel so that it consistently bring you leads and converts them into sales easily – and with minimum investment!

Hosted in collaboration with The Inspiration Space, you will learn: 

  • How to get people to join your mailing list
  • What a lead magnet is and how to use it
  • Surprisingly easy ways to promote your mailing list
  • All the techy bits – which programme to use, how to set it up and connect it – hint: Mailchimp is not going to help you here
  • How to set up your welcome sequence and an indoctrination series – turn your new subscribers into brand ambassadors
  • The 5 types of emails you need to be creating
  • How to know if you’re doing well – stats to monitor

Book your place below

About your instructor

Dominika Tracy is the founder of Speedbird Media Ltd. She started her career in digital marketing in 2010 and quickly learned all tricks of the trade to dominate online space in any sector – from weight loss pills to gay dating sites. She was then recruited by one the largest media agencies in the world and as part of their Paid Search team, she worked for brands like Links of London and Harrods.

Since starting her own agency, Dominika has worked with big names in the health and fitness industry like Kim Dolan Leto as well as boutique retail brands like Mauli Rituals.

As well as running and consulting for multiple businesses, Dominika Tracy is also a speaker and trainer, whose work has impacted many small to medium business owners. 

In order to register you for this event, we are collecting some of your personal data. We will use it for this event and then email you afterwards once about subsequent events – any further contact will be ‘opt-in’. Attendance sheets including your name will be circulated at the event with other attendees. Find out more about how we collect and use your personal data at www.woking.gov.uk/dataprotection 

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